As the world cup is upon us once more it is worth taking a moment to think about the impact the last world cup had on the birth rates of countries which did well in the 2007 tournament.

After the 2010 world cup birth rates went up by 10 to 15 percent in Germany after the national team reached the semi-finals.

This phenomenon is not just limited to the Fifa world cup but too many other sports events.

The London Olympics which saw more babies born in the UK in 2011-12 than any year since 1972, the Office for National Statistics (ONS) and we expect a large increase in the birth rates for the forthcoming 2014 world cup depending on how well the national team performs.

For example On May 6, 2009, Spanish researchers wrote, Football Club Barcelona’s Andrés Iniesta scored a last minute goal against Chelsea FC, earning Barça a spot in the UEFA Champions League Final.

Nine months later, the Catalonian birth rate shot up 45 percent, according to an informal survey of five local hospitals.

Barcelonan researchers investigated that claim by analysing birth statistics from two local hospitals. The stats covered 60 months between Jan. 1, 2007, and Dec. 31, 2011, and showed an interesting result: the Catalonian birth rate shot up 16.1 percent in February 2010, and 11 percent in March 2010, leading researchers to conclude that “the heightened euphoria following a victory can cultivate hedonic sensations that result in intimate celebrations, of which unplanned births may be a consequence.”

It doesn’t take a scientist to work out that when a large proportion of the population is at its happiest and calibrating its sporting prowess, more relationships will be formed and in turn more children born.

With the English National football team expected to progress to the later stages of the competition we are expecting to see the UK birth rates rise in nine months time.

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